Monday, October 18, 2021

Lincoln City Sign Wars

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Lincoln City Sign Wars

Local businesses have been showing off their humanity with the latest iteration of “Sign Wars” in a marketing blitz that has taken Lincoln City by storm.

Businesses throughout the city have been getting into the sign war action using their reader boards to put up quips to each other, bringing smiles to faces and injecting funny when it’s needed most.

NLSS Sign Wars

According to Sign Wars participants, cannabis store T.E.R.P. fired first asking if pizza maker Gallucci’s could “handle our munchies.” Next came North Lincoln Sanitary Service, telling T.E.R.P. to “leave the trash talking to us.” Robben Heating & Air Conditioning tried to broker peace with: “TERP, NLSS — Cool down. Leave bringing the heat to us.” Gallucci’s let everyone know they had “the right to romaine silent!”

Gallucci's Pizza Lincoln City

Numerous businesses have since jumped in and the “war” has no end in sight. The signs are everywhere, with Figaros, Pacific Grind, Salt, Rue 21, Bijou Theatre, Theatre West and the Chamber of Commerce all unloading salvos.

“I hope it keeps going,” North Lincoln Sanitary Services’ Colin Teem said. “It’s such a fun thing the community needs right now.”

It’s great fun,” A local admiring Robben’s sign said. “This is what makes small towns great.”

Community members have had an overwhelmingly positive reaction to the impromptu event:

“This makes my soul happy.”

“<3 Thank you for playing!”

“I am loving this!! So much fun and everyone is really creative :)”

“I love this town! Lincoln city getting their sign war on.”

Drama-filled Theatre West entered the fray with a double-whammy:

Theatre West

Sign operators don’t know how long the war will rage, but one thing is certain, Lincoln City businesses have a sense of humor.

Motel D Sands chimed in:

D Sands Lincoln City

The Lincoln City Sign Wars has spilled over to Gleneden Beach, where Side Door Cafe & Eden Hall got involved.

McKay’s couldn’t stay out of it:

Rusty Truck Brewery had a couple “nice ones” according to other businesses.

TERP officials said they hope the war lasts another week and said they have plenty of “ammo” ready to go.

The Grill 1646 didn’t have a sign, but that didn’t stop them:

The Grill 1646

Send in the latest signs and we’ll add them here.


Note to The News Guard: Your deadline is showing 🙂

Justin Werner
I'm publisher of Lincoln City Homepage. Also the web guy, photographer, cameraman, video editor, sportswriter, tech support, beat reporter, cat trainer and e-bike enthusiast. I have a passion for telling people's stories and keeping my fellow citizens informed.

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